November 15, 2010 – Signal Hill, Calif. – Mercedes-Benz of Long Beach confirms, Mercedes-Benz Sprinter vans will join Sprinkles Cupcakes Bakery by converting Mercedes-Benz Sprinter vans into Sprinkle mobiles at the LA Auto Show.
The Mercedes-Benz "Sprinklesmobile" is owned and operated by popular Beverly Hills-based Sprinkles Cupcakes bakery, and its appearance at the Mercedes-Benz exhibit on November 17-18 marks the first time in LA Auto Show history, that a food truck is making an appearance on the show floor, where many manufacturers plan to debut cars to international media for the very first time.
“With leading-class cargo space and features for many commercial vehicle applications, Mercedes-Benz Sprinter Vans can stretch across a spectrum of vertical businesses including food,” said Bob Milner, General Manager of Mercedes-Benz of Long Beach.
The food truck phenomenon is sweeping across the U.S. and truly has a foothold in Los Angeles, California, where approximately 9,500 mobile food trucks are out and about daily on city streets. The event will offer Mercedes-Benz Sprinter vans plenty of exposure.
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